The Business Toolkit You’ve Been Waiting For.

Bag Theory delivers digital business tools — templates, guides, systems, and strategy kits — curated monthly to help you stay structured and ahead of the game.
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“You can’t scale what you can’t measure.”

The Bag Theory — for entrepreneurs who build with intention.
Build structure. Scale smarter.
Bag Theory delivers digital systems and strategy tools monthly — designed for self-made founders.

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Frequently Asked Questions

  • The Bag Theory is a monthly business resource subscription created by a business coach. Each month, you’ll receive 5–10 high-quality templates, guides, planners, and tools to help you grow, systemize, and scale your business — all curated to match a specific monthly theme.

  • ❓ What do I get when I subscribe?

    Every month, you’ll get a fresh digital bundle packed with ready-to-use resources — think business plan templates, pricing tools, contracts, marketing planners, content calendars, and more. You’ll also get access to occasional bonus resources and expert tips.

  • ❓ How much does it cost?

    Membership is R350 per month, billed automatically. You can cancel at any time — no long-term commitments.

  • ❓ Who is The Bag Theory for?

    The Bag Theory is for entrepreneurs, founders, freelancers, coaches, and small business owners who want to save time, stay organised, and grow strategically — without spending hours figuring everything out alone.

  • ❓ How will I receive my bundle each month?

    After you subscribe, you’ll receive your monthly bundle directly via email or through your account dashboard. You’ll also get notified whenever a new drop goes live.

  • ❓ What makes The Bag Theory different?

    Every resource is created or handpicked by a qualified business coach with real experience helping entrepreneurs grow. You’re not getting random downloads — you’re getting strategic business tools designed to help you take your business to the next level.

  • ❓ What kind of themes can I expect?

    Each month focuses on a new area of business — from branding, finances, and marketing to productivity, planning, and leadership. The idea is to help you build your business step by step throughout the year.

  • ❓ Can I buy past bundles?

    Yes! From time to time, we’ll make past bundles available for purchase as once-off packs. Keep an eye on our newsletter and website for those releases.

  • ❓ Can I cancel my subscription?

    Yes, you can cancel anytime — no questions asked. Once canceled, you’ll still have access to all the bundles you’ve already received.
With years of hands-on experience coaching business owners and simplifying strategy, Lerato created The Bag Theory to make business growth more accessible, structured, and achievable.
Through her work — and her 80K+ community of ambitious entrepreneurs — she’s made it her mission to turn ideas into income, and hustle into strategy. The Bag Theory is her way of putting the tools, templates, and systems that really work directly into your hands — so you can focus on what matters most: building your empire.

Because building a business shouldn’t feel overwhelming or lonely. With The Bag Theory, you’ll have the tools, structure, and support you need — every single month — to help you work smarter, grow faster, and stay consistent.

Here’s what makes it worth every cent

WHY JOIN THE BAG THEORY

Expertly Curated Business Resources

Every bundle is designed by a business coach and built to help you take action — not just collect information. From templates and planners to systems and guides, each drop helps you move your business forward.

Clarity and Structure — Every Month

No more guesswork or overwhelm. Each month’s theme focuses on a key area of business — helping you master one thing at a time while keeping your goals in sight.

Save Hours (and Rands)

Instead of spending days creating documents or paying consultants, you’ll get ready-to-use, customizable resources — all in one place, for a fraction of the cost.

Built for Entrepreneurs, by an Entrepreneur

The Bag Theory was created by a business coach who understands the real challenges of starting and scaling a business. Every resource is practical, proven, and built with your success in mind.

Grow with a Like-Minded Community

You’re not doing this alone. Join a community of ambitious entrepreneurs working toward the same goal — building profitable, purpose-driven businesses that thrive.

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